Waiting for you
New sequence: a second order within 30 days
What the agent found, and why this change
Shopify orders
301 people placed a first order in the last 90 days. 34 of them ordered again within 30 days: 11.3%.
Email opens
29 of those 34 had opened the care guide. 214 first-time buyers never got it.
Last verdict
The cart test showed a discount makes people wait. This sequence has none: the care guide on day 7, a restock note on day 21.
+297 What we are testing
- Measured by
- Second orders in 30 days, %
- Started at
- 11.3 (34 of 301 buyers)
- Counts as a success
- 15 or more
- Judged
- 30 days after it goes live